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World Series Final Game Captures 51M Viewers In the US, Canada and Japan Regions.

The nail-biting extra-inning contest where the Los Angeles Dodgers beat the Toronto Blue Jays 5-4 averaged a total 51 million viewers across the US, Canadian, and Japanese territories. MLB reported this represents the highest-rated Fall Classic Game 7 since the 1991 showdown between the Minnesota Twins and Atlanta Braves.

Television Ratings Breakdown

Last Saturday’s memorable game secured 27.33 million viewers on Fox channels, Fox Deportes and Fox’s digital services. Per ratings data, it was the second highest-rated program of the week.

It additionally stands as the most-watched Fall Classic game since the 2017 Game 7 between the Los Angeles Dodgers and Houston Astros, which averaged 29.07M. This marks a 16% increase compared to the last Game 7 between the Washington Nationals and Houston Astros, which drew 23.19 million viewers.

In the weekly rankings, Game 6 placed 4th, Game 4 was 7th, the fifth game came in eighth, and the third game landed in thirteenth place.

Global Viewership Numbers

In the Canadian market, the game averaged over 11 million watchers on Sportsnet and the French-language TVA Sports. This was the highest-rated English-language program in the country after the 2010 Winter Olympics.

In Japan, where the deciding game began at 9 PM in the local time zone, it attracted 12M. This followed the previous Friday’s Game 6 – where Fall Classic Most Valuable Player Yoshinobu Yamamoto allowed one run in six frames – recorded 13.1M viewers, making it the most-watched World Series game on a single network in Japan.

Series Totals and Trends

The full seven-game series averaged over 15.7 million viewers on Fox, a two percent rise from last year’s Dodgers versus Yankees series. This represents the first time after 2015 and 2016 that the World Series has seen viewership growth for two consecutive seasons.

Including the Game 1 broadcast on Univision, the complete US viewership was 16.1 million. The total Fall Classic viewership in the Japanese market was 9.7 million and 8.1 million in the Canadian market.

The full playoffs on Fox and its sister channels drew over 8 million viewers, an 8% rise over the previous year and the network’s best postseason ratings after the 2017 season.

Major League Baseball reported that the World Series was televised in 203 nations and regions by 44 media partners in sixteen various tongues.

By

Bobby Rich

A digital strategist and creative director with over a decade of experience in tech innovation and design thinking.

Rapid Palace Studio

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